From the beginning, Joya de Nicaragua has had close ties with the United States. The US was the first market Joya de Nicaragua explored and during the early 1970’s, became the official cigar of the White House. The United States continues to be one of JDN's most influential markets, gaining many amigos and partners, several of whom are part of the Tobacconists’ Association of America (TAA). Today, Joya de Nicaragua and Drew Estate proudly present the Cuatro Cinco Edición Americana TAA Exclusive; the third TAA exclusive product, as a token of appreciation to some of the most exclusive retailers in the country.
The Cuatro Cinco Edición Americana was selected to be JDN’s newest TAA exclusive because of its outstanding performance and the resemblance to the original Cuatro Cinco limited edition. “When we were deciding what the next TAA product should be, we knew it had to be special. And when the team proposed the Belicoso, the decision was made, there’s no other vitola in the Cuatro Cinco family that smokes closer to the original limited edition than this one," said Juan Ignacio Martinez, Executive President.
Cuatro Cinco Edicion Americana TAA Exclusive is a limited batch of five hundred, 10ct boxes in a Belicoso vitola (6 x 54). This highly acclaimed blend features a Nicaraguan Criollo wrapper and select Grade A fillers. The cigars are aged for a minimum of one year within vintage white oak barrels, used in a world renowned rum distillery.
Cuatro Cinco – Edicion Americana TAA Exclusive is the second regional edition of one of JDN’s highest rated blends. “These are some of the best cigars that come out of our factory. The stories we tell with them need to be special. We have selected the Bald Eagle because of what it represents to our American friends, an example of stamina, power, and freedom. In 2021, JDN is celebrating Nicaragua’s independence bicentennial, and what a better symbol to connect us both than the symbol of freedom, " said Daniel Barrios, Global Commercial Manager.
The Cuatro Cinco Edicion Americana TAA Exclusive will be formally presented to the trade during the TAA Virtual Conference on March 23rd and will be shipped out to stores over the summer. “It has been an exciting experience being on this side of the industry. Talking to friends and customers to evaluate this project has been a great experience. I’m excited to see how this continues to foster the partnership between TAA and Joya de Nicaragua,” said Sarah Hearton, recently appointed as US Field Market Manager at Drew Estate.
Joya de Nicaragua
50 years ago, we pioneered an industry by crafting the first cigars to ever come out of Nicaragua. We are thriving, like never before, thanks to our skillful and resilient people. For us, quality is not an obligation, it is our highest commitment. We are humbled and proud of 50 years of perserverance and success.